Amazon main image

Amazon product photo backgrounds on pure white.

Amazon requires the main image of most listings to sit on a pure white background. Upload your product shot and ShotBG cuts it out and drops it onto clean white (RGB 255, 255, 255) so it fits the main-image rules — then add lifestyle and detail shots in your other slots.

  • 2 free images
  • No sign-up to try
  • No watermark
Pure white main image

Places your product on solid white (RGB 255, 255, 255), the background Amazon requires for main images so listings look consistent in search.

Fill the frame

Amazon expects the product to occupy roughly 85% of the image area. Center and crop the cutout so it fills the frame without touching the edges.

Square, zoom-ready

Export a 1:1 square file. Keep the longest side at 1000px or more so Amazon enables the zoom feature buyers use to inspect details.

Clean, policy-safe

The main image should show only the product — no logos, watermarks, text, badges, or props. A plain cutout keeps you inside those rules.

Examples

Product photo on its original colored background before Amazon prep
Original — a product shot on a busy, colored background.
Same product isolated on a pure white background for an Amazon main image
Amazon-ready — the product on pure white, no text or props.
The white-background cutout centered to fill about 85 percent of a square frame
Framed square — center and crop so the product fills the frame.

How it works

01

Upload your product shot

Drag and drop, paste, or browse for a JPG, PNG, or WebP up to 5MB.

02

Drop it on pure white

ShotBG removes the original background and places the product on a solid white (RGB 255, 255, 255) background.

03

Square it and upload

Crop to 1:1 with the product filling most of the frame, export at 1000px+ for zoom, and add it as your Amazon main image.

What works & what to check

Honest limits

  • ShotBG produces the pure white background; you still need to center and crop so the product fills roughly 85% of a 1:1 frame.
  • Keep the exported file at 1000px or larger on the longest side — Amazon only enables buyer zoom above that threshold.
  • The main image must show only the product. Save lifestyle scenes, props, infographics, and text overlays for your additional image slots.
  • Some categories (like apparel or accessories) have their own main-image guidance — check Amazon’s requirements for your category before publishing.

Frequently asked questions

What background does Amazon require for the main image?
For most categories Amazon requires the main image to have a pure white background — RGB 255, 255, 255 — so products look consistent across search and detail pages. ShotBG outputs exactly that white.
How large should the product be in the frame?
Amazon expects the product to fill about 85% of the image area. After ShotBG puts your product on white, center and crop it so it fills the frame without touching the edges.
What image size and shape should I use?
Use a 1:1 square and keep the longest side at 1000px or more. At that size Amazon enables the zoom feature, which lets buyers inspect the product closely.
Can I add text, logos, or props to the main image?
No. Amazon’s main image should show only the product with no text, logos, watermarks, badges, or props. Use your additional image slots for lifestyle shots, callouts, and infographics.

Make an Amazon-ready white main image.

Upload a product photo